User behavior analytics is the process of tracking and analyzing how users interact with your website. By understanding how users behave on your site, you can make informed decisions about how to improve your website and better serve your audience. In this guide, we'll explore some common use cases for user behavior analytics and how you can use them to improve your website.

Use cases

Here are some common use cases for user behavior analytics:

  • Identifying high-traffic pages on your website and optimizing them for conversions.
  • Tracking user engagement with your website and identifying areas for improvement.
  • Identifying and fixing usability issues on your website.
  • Tracking user interactions with your website's forms and optimizing them for conversions.
  • Identifying and fixing performance issues on your website.

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